SEO Executive

We are seeking a highly skilled and motivated SEO Specialist to join our dynamic team. The ideal candidate will have a strong understanding of search engine optimization (SEO) best practices and a proven track record of improving website rankings and driving organic traffic. As an SEO Specialist, you will be responsible for developing and executing strategies to enhance the search visibility of our website, increase organic traffic, and support overall digital marketing goals.

Key Responsibilities:

• SEO Strategy Development: Conduct in-depth keyword research and analysis to identify opportunities for on-page and off-page optimization. Develop and implement effective SEO strategies to improve website visibility and search rankings.
• On-Page SEO: Optimize website content, meta tags, headers, and URLs for targeted keywords. Ensure proper internal linking and site structure for maximum SEO performance.
• Technical SEO: Conduct website audits to identify and resolve technical SEO issues (e.g., page speed, mobile-friendliness, site indexing, broken links, etc.). Collaborate with development teams to implement SEO recommendations.
• Content Optimization: Work with content teams to create high-quality, SEO-friendly content that targets relevant keywords and enhances user experience.
• Link Building: Develop and execute link-building strategies to increase website authority and improve search rankings.
• Performance Tracking & Reporting: Monitor and analyze website performance using tools like Google Analytics, Google Search Console, SEMrush, or Ahrefs. Provide regular reports on key metrics such as organic traffic, rankings, bounce rates, and conversions.
• Competitor Analysis: Stay informed of industry trends and competitor strategies. Conduct regular competitive analysis to identify areas of opportunity and potential threats.
• Local SEO (if applicable): Optimize for local search by managing and updating Google My Business listings and implementing local SEO best practices.
• Stay Updated with SEO Trends: Keep abreast of the latest SEO developments, algorithm updates, and best practices to ensure strategies remain effective.